Create the personality of the brand from how it should look, its tone of voice, character and how it could engage with potential customers.
Udderly Organic
Proper Organic Milk
Industry
Organic Dairy Farming
Services
Website, Design & Branding, Communications
Share Case Study
Let’s deep dive into the details.
The Ask
The Task
Create a logo and branding elements that positions Udderly Organic as a modern take on traditional ideas - old fashioned, fully organic milk in glass bottles like it used to be.
The End Game
Udderly Organic has a distinctly modern, 'old fashioned' logo and a stamp to signify the authenticity of what they are doing at every step - from the 17 types of grasses that cows enjoy to their own certified organic on farm creamery. It's the vision of a family who love to laugh and this is reflected in the strong brand personality that puts a shine on the serious intent of creating the best milk without compromise.
The Results
The whole customer journey is punctuated with character to tell the Udderly story to stockists and their customers. Their distinctive trucks may be regularly seen on the road as they expand from their own outlet in Levin to stores and cafes throughout the lower North island.
Capture your brand’s personality as natural as Udderly’s Milk.
